Video
Marketing

According to Hubspot, 72% of consumers would rather learn about a product or service through a video. Video marketing is one of the most powerful tools available to marketers today.

But there are multiple ways in which video can be used to amplify your marketing message, help you communicate your key messages and ensure you get a significant return on investment.

Video is all about telling a story, and whatever the message to be told, we pride ourselves on our ability to tell an engaging story to go with every message.  Tell a story well and the viewer will have an emotional reaction to it.  Get an emotional reaction from them and they will retain more of the content, increase their opinion of your brand and have better recall.

Video demos and tutorials, client testimonials, case studies, social media content, brand films, events, presentations and product launches are all various ways in which video can add to your existing marketing mix. We get the right video to the right audience on the right platform.

We’ve built up our experience in story-telling over 20 years and so we know the best strategies to get the best out of your video content for you. We will often start our discussions with you about video at the end – what do you want to achieve with this video and what do you want the results to be.  Essentially, what will a successful video do for you? From there we can work backwards and look at what form that video will take, the duration, the potential distribution platform, and the creative concept and tone. We constantly go back and question ourselves at every stage of production to ensure we’re always moving towards the desired goal.

Whatever your industry, video is one of the most powerful tools you can use to get your message across. Whether you’re talking to existing clients, trying to generate leads, celebrate a new product launch or an event, or generate new business, well-produced video can ensure that more people engage with your content, and consequently your message.

We use a variety of production techniques, from traditional interviews and beauty shots to drone filming, animation and motion graphics, stock footage and timelapse to present your brand and your message in the strongest possible light.